What is social media and how do you use it? What do you need to get the most out of social media? To start using social media effectively, you may need to revisit the basics. What are the common definitions of social media, and who is using it? For what purposes? What are the top networks? How does one set up a social media strategy? What are the keys to building a good presence online? How can you identify your audience in order to target it?

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